Google My Business
One of the key aspects of driving up the visibility of your business is to have a presence on the internet. These days, most people look up online when they are in need of any services for their household or business. As such, lending your business more visibility by setting up a Google My Business is one of the sure shot ways to making your presence known to potential customers.
What is Google My Business?

Google My Business, or its abbreviated moniker GMB, is a free tool for businesses that is very easy to set up and operate. It enables customers to find verified information about your business as well as its location by synching up with Google maps.

You can edit your information details and verify them at any point in time. These details, when verified by you, lend your business more authenticity in the eyes of customers seeking your services. So, claim your Google My business listing and make your business more accessible.

How to set up Google My Business?

Setting up a GMB account is the first step to getting started with a local SEO. You can set up your GMB by first signing in to your Google account and claiming your business by clicking on the Start button on google.com/business. This step is followed by you entering your business information and verifying it. You can further optimize your local listing by customizing your profile and adding fresh posts and pictures to let people know that your business is active.

Proper customization of your local SEO can increase your visibility over other businesses in your area and get you the Snack Pack. This will ensure that your business comes up on the top search results on Google. Using local SEO tools with regular updates of your Google My Business account is sure to make you more accessible to customers than other SiLs (service in locations) in your locality.